How to Create a Spot On Real Estate Marketing

The real estate industry is a very competitive jungle. If you are clueless about what’s going on, you make yourself vulnerable to be devoured by hungry predators. You need to make initiatives not just to survive but to excel as a real estate agent. You need to show skills in detecting an opportunity to market your listings, whether online or offline. Here are some effective ways to create a spot in real estate marketing: 

  1. Set-up social media accounts

Many studies show that many buyers are searching for homes online. Leading social media platforms can be used as a free marketing tool. You can post pictures and videos of your listing and communicate with interested buyers. It is advisable that you create a professional profile different from your personal account. You need to create an image showing your followers that you are an authority when it comes to homes for sale napa. 

  1. Link your website to social media pages

After creating social media pages, you can post a link to your website. It is one way to redirect your followers to your own web page. Your website can contain other important information that is too big for your social media pages to share. Your website must have a complete listing, a description of each property which includes the location, size and asking price, and professional photos and videos. If you are a good writer, posting blogs related to real estate can also be very helpful.  

  1. Know what works for your competitors

Act like a detective and find out what your competitors are doing right. How do they market their listings? How good their websites and social media account? What parties do they attend? What is inside their briefcases? What are they doing wrong? How can you avoid their mistakes? Knowing your answers to these questions will give you ideas on how to be more efficient with your job. 

  1. Makeyourself easy to contact. 

Make people aware how they can reach you. You can put your mobile number and email on your social media profile page.  Put your contact information in a very conspicuous part of your webpage. Or, create a “Contact Us” page on your website. 

  1. Always take an impressive business card with you

A good looking business card can impress your acquaintances. Always carry a killer business card in your wallet. 



Home Buying Secrets You Should Know

Deciding to buy a home is owning a piece of the American Dream. A home is a big ticket item that needs you to set your finances in order. You must also be willing to commit your finances for the long term especially if you’re planning to take on a 30-year mortgage for your home purchase. Getting prequalified is just the first step in letting you see the overall picture and helps narrow down your choices for homes within your budget. After prequalification, you now have a clearer picture of the homes you can afford. 

Before you go hunting for that perfect home, here are home buying secrets you should know. 

Know the crime statistics in the area where your dream home is located 

A home is where you’ll live in for years. If you’re married and have kids, it’s where they will spend their growing up years. You’ll have peace of mind when you know that you live in a peaceful, quiet and secure community. You’ll feel great knowing that you’ve made one of the best decisions you’ll ever make in your life. 

Get acquainted with the location 

Know where the nearest hospitals, supermarkets, schools, parks, or museums are located. Get a picture of how much time it will take you to get to the office or send your kids to school and which roads or highways to take to get there.  

Visit the location at different times 

It’s great to know what mornings, mid-afternoon, or early evenings are like in the neighborhood. By seeing it for yourself and knowing what it’s like to actually live there, you’ll know if it’s the right environment for you or not. Remember that once you’ve made the decision to purchase the house, there is literally no turning back or you’ll end up losing a lot of money.  

Get expert advise 

Paying a professional to perform a home inspection and another one for appraisal lets you know if you’re getting your money’s worth before going through with your purchase. A professional home inspector will tell you if the house is safe for you and your family to live in while getting the house appraised by a professional, lets you know if the price is set just right. If not, it gives you a chance to negotiate a lower price.  

Keep extra money in hand 

This will enable you to cover the closing costs and any other unforeseen circumstances without having to take on additional debt. Saving at least 3 to 6 months’ worth of your monthly salary should be enough to help you get by. 

Once everything is in order and you have found the home you love, it’s time to apply and get pre-approved for a home loan to finalize your purchase.